360° HORSE RACING ECOSYSTEM INITIATOR IN INDONESIA

Sarga.co, who founded the Indonesian horse racing industry, wants to develop a professional 360° horse racing ecosystem in order to preserve the horse racing tradition. guiding Indonesian horse racing toward a better future.

Sarga.co, who founded the Indonesian horse racing industry, wants to develop a professional 360-degree horse racing ecosystem in order to preserve the horse racing tradition. guiding Indonesian horse racing toward a better future.

Sarga.co aims to not only preserve but also develop this sport, infusing it with prestige and modernity. With Sarga.co's efforts, Indonesia's horse racing can become a new source of national pride and a promising future for the sport.

SARGA.CO WILL REINVENT
INDONESIA’S HORSE RACING

With the importance in cultural values and its demand from different market layers, Indonesia horse racing could face a new era of success, focusing on three main pillars :

SARGA.CO WILL REINVENT

INDONESIA’S HORSE RACING

With the importance in cultural values and its demand from different market layers, Indonesia horse racing could face a new era of success, focusing on three main pillars :

Educate our local communities about horse racing as both culture and sport.

Build a professional ecosystem for Indonesia’s horse racing.

Invent new lifestyle for horse racing enthusiast.

Educate our local communities about horse racing as both culture and sport.

Build a professional ecosystem for Indonesia’s horse racing.

Invent new lifestyle for horse racing enthusiast.

VISION & MISSION

VISION

Preserving Indonesian horse racing culture by building a professional 360 ecosystem for horse racing.

MISSION

Build Indonesia’s horse racing industry and establish a strong position within its ecosystem.

Own, build, operate, and/or asset-manage various horse racing and equestrian venues across Indonesia in order to generate sustainable revenue models and protect any future owned brand value and its propositions.
Build the commercial opportunity of the ecosystem through investing, participating and/or developing a set of scalable championship series IPs, events and sub-brands, ultimately producing engaging entertainment content, media, and digital-related rights for distribution, broadcasting, streaming, and other forms of content delivery methodologies.

VISION & MISSION

VISION

Preserving Indonesian horse racing culture by building a professional 360 ecosystem for horse racing.

MISSION

Build Indonesia’s horse racing industry and establish a strong position within its ecosystem.

Own, build, operate, and/or asset-manage various horse racing and equestrian venues across Indonesia in order to generate sustainable revenue models and protect any future owned brand value and its propositions.

Build the commercial opportunity of the ecosystem through investing, participating and/or developing a set of scalable championship series IPs, events and sub-brands, ultimately producing engaging entertainment content, media, and digital-related rights for distribution, broadcasting, streaming, and other forms of content delivery methodologies.

MEET THE TEAM

Daniel Surya

President Commissioner

Surya Aseanto Putra

CEO

Farry Ongko Widjaja

Commisioner

Nugdha Achadie

Managing Director

Diana Airin

Business Director

Kevin Jonathan

VP Marketing & Operation

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