Sport is no longer just what happens on the field or the track. It’s culture, entertainment, media, community, lifestyle, and experiences. All connected.
At SARGA, we build that ecosystem. We create and own sport IPs, bring it to life through events and experiences, amplify it through content and media, and create spaces where communities come together.
Powered by talent, creativity, and an ambitious team, we turn ideas into properties that live beyond the event—and grow for years to come.
SARGA.CO's dedicated horse sport business unit, building a sustainable ecosystem through proprietary IP, events, partnerships, and experiences.
At its core is Indonesia's Horse Racing, SARGA.CO's flagship IP in collaboration with PP PORDASI to bring Indonesia's horse racing heritage into a modern sportainment experience.
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SARGA.CO’s dedicated motorsport business unit, building an integrated ecosystem through strategic IP, events, partnerships, and experiences.
Currently, its portfolio includes a five-year contract with the FIA Rallycross World Cup, making its first-ever appearance in Indonesia in 2026, and owned IP, the Indonesia Junior Talent Cup (IJTC), bringing world-class motorsport to Indonesia while strengthening the ecosystem and nurturing future racing talent.
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